What social media says about Prestige Cruise Holdings announcement

The Buzz:

Mark Conroy, who has led Regent Seven Seas Cruises for over twenty years, will step down in January 2013.

Today, I read the news that Mark Conroy was going to assume a new role with Prestige Cruise Holdings. In essence, Conroy will give up the helm as President at Regent Seven Seas Cruises to take on a new position as Executive Advisor for Prestige Cruise Holdings. I should mention for those that don’t know, Prestige Cruise Holdings is the parent company of Oceania Cruises and Regent Seven Seas Cruises.

Social Media Rebound

I thought for sure that as a market leader in the upper-premium and luxury cruise segments, that I would be able to find some social media buzz to shed light on the Prestige Cruise Holdings announcement. You can decide for yourself:

Do you think social media is a good place to look for breaking cruise news?

From Facebook….

Hours after the announcement of Mark Conroy’s new position, The Regent Seven Seas Facebook page has nothing. The last post, when I check on Tuesday afternoon is below.

Meanwhile, on Twitter

This is from Regent’s timeline:

This is from the cruise crew….

Regent Twitter Stream — Search of “Mark Conroy” on Twitter

So what does social media say about the announcement?

Sadly, when I don’t see Regent Seven Seas using the technology to the fullest potential then I have to proclaim this a “buzz crush.”

The rest of the story

Effective January 31, 2013, Kamlani will assume the role of President of RSSC in addition to his current responsibilities as President of OCI. Additionally, RSSC-veteran Randall Soy, CTC, has been promoted to Executive Vice President of Sales and Marketing, reporting directly to Kamlani.

“We have one of the best teams in the industry,” Del Rio said. “In a little more than a year since he rejoined the company, Kunal has successfully delivered many of the innovations that have benefited our guests and travel agent partners alike including the company’s new anti-rebating policy across both brands, the expansion of our Oceania Club loyalty program and the successful launch of the second new vessel in the company’s history.”

In his new role, Soy will be directly responsible for all marketing, sales and e-commerce strategies for RSSC. Soy is the company’s longest-tenured employee at more than 22 years.

“Randall is extremely well respected within the company and by our travel agent partners,” Del Rio continued. “I am confident that under Kunal and Randall’s leadership, the team will continue to deliver the extraordinary sales and marketing support that our travel partners have come to expect as we prepare RSSC for an entirely new phase of growth.”

Soy began his career with Seven Seas Cruise Line in 1990 and has held a variety of progressive senior roles including director of national accounts and group sales, vice president of channel sales and most recently served as senior vice president of sales. While at RSCC, he initiated the company’s first Business Development Manager Team; launched the brand’s Seven Seas Council top producer program; and expanded the company’s investment and resources for national and key accounts.

Cruise Buzz